• Manage, supervise, mentor, and delegate responsibilities to PR team;
• Develop and implement communications plan including strategy, goals and budget;
• Coordinate all public relations activities and introduce a distinctive corporate culture to the Company work environment that would promote good relations with
customers/stakeholders and enhance the reputation and public image of the Company;
• Be a resource person and trainer on public relations, communication, hospitality to employees;
• With the guidance and instruction from the COO, arrange interviews and press conferences for the COO or serve as the spokesperson in Company’s events and media coverage;
• Work with the Marketing team to develop media relations strategy, seeking premium placements in print, broadcast, social media and online media;
• Collaborate with the Marketing team to create presentations, articles, reports, and information for the Company’s website, blogs, and social media;
• Cooperate with Marketing team to further strengthen existing media relationships and develop new contacts within business and industry media;
• Manage media inquiries and interview requests;
• Develop and produce high quality, informative and interesting press releases, articles, related materials and keynote addresses/speeches;
• Cooperate with Marketing and HR team to work on CSR initiatives;
• Monitor and analyze social, economic, and political trends that may impact the Company and recommend ways to enhance the Company’s image and business based on those
analyses;
• Provide input and support marketing activities of the Company as required;
• Develop corporate hospitality customer care/service policy and practices in cooperation with HR Department and other concerned departments
• Do other duties as required by COO